Keeping human agency intact as AI accelerates the work.

creativity. judgment. original thought.

We're trading away far more than we meant to.

AI has taken hold.

The costly tradeoff

Holding credibility & uniqueness at AI speed requires more than momentum.

Habits take hold without intention

Prompts and AI dialogs crowd out critical and creative thinking.

“Seems right” becomes the standard

Quality turns subjective, and trust erodes long before anyone names it.

Decisions get thinner under speed

Judgment collapses into AI-driven consensus, or whatever ships first.

Judgment support for AI-assisted marketing work

Designed to surface AI-drift and recenter human judgment in AI-augmented creative work.
Final judgment always remains with the team.

TRUTH, TRUST & ORIGINALITY

Review flagged patterns across:

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TTO ASSIST

TRUST

ORIGINALITY

TRUTH

VIEW THE TTO -ASSIST DEMO

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This work shows up in three places, depending on where drift first takes hold.

CUSTOM PROGRAMMING

Recenter critical thinking & creative sovereignty into the heart of your agency

Leadership Strategy

When leaders feels drift anxiety, but can’t yet name it.
Recalibrating the human stance now that AI-augmented work is fully embedded, to protect creative authorship while moving fast. That stance is then translated into leadership modeling and internal narrative, creating decision norms teams actually follow without adding bureaucracy.

In-Flight Training

When the work is moving fast, and the cracks are starting to show.
Hands-on, in-flight calibration that strengthens judgment, authorship, and creative decision-making inside the workflow,  so AI accelerates output without flattening the work.

Practice & Habits

When you need to protect what makes you a creative enterprise—every day, not just on big projects.
Simple, repeatable practices that keep teams oriented to distinctiveness, voice, and creative courage,  establishing clear creative defaults teams return to under pressure.

LET'S start RECALIBRATING

Short intake · Used to assess fit · No obligation

  • When AI is already embedded in how you work
  • Anchored in judgment, authorship, and creative decision-making
  • Not on AI governance, compliance, or tool training
  • Avoiding added friction, unnecessary process, or delivery drag
  • Protecting credibility and originality at speed

where we do & don't focus

Lizzy Gallagher has spent more than two decades working at the intersection of creative delivery and technology.
As AI became embedded across organizations, adoption wasn’t the hard part — retaining judgment and creativity was.
Today, she focuses on helping teams protect human authorship and decision-making in AI-augmented creative work.

Lizzy Gallagher